How to supercharge your growth from the start

The theme of this week’s blogpost is collaboration and how you might view your “competitors”  The mindset with which you approach your... More->>

The seed contains the plant: four lessons for start-ups which want to grow

Last week’s blogpost addressed the topic of growth and development It concluded with a flower in bud, waiting to bloom This week I have been... More->>

How to develop a healthy business skeleton with planning and control

This week, I’ve spent much of my time on physiotherapy which will strengthen my muscles and my skeleton For my business, I’ve been concentrating... More->>

How to get your planning for a strategic marketing plan right from the start

This should not be as difficult as it might sound for newcomers to the marketing process to get to grips with  I’ve chosen to illustrate this... More->>

How a small business can begin to develop a brand for their marketing activity

The best place to begin is to consider what branding is all about and to clear up a few potential misunderstandings First, is branding what’s... More->>

Four lessons I’ve learned from product–testing

Giraffes developed long necks to reach the leaves which grow high up on tall trees; the long neck gives giraffes an advantage over other animals... More->>

Is it ever a good idea to give away your product or service for free?

It’s likely that most people would be reluctant to give away their product or service for free, since there will have been costs involved in... More->>

A guide to social media for small businesses

Social media offer great opportunities to small businesses, but may be new and unfamiliar to many; so here is a concise guide to the main platforms,... More->>